Episode 1 - Guest Speaker Angela Wallace, LifeCare Residences

Show notes

In this podcast we are delighted to be joined by Angela Wallace, LifeCare Residence's Head Of Marketing. LifeCare Residences recently won the Retirement Living Best Marketing Award.

  • Angela’s career with LifeCare Residences
  • The huge opportunity for retirement living
  • Insights about the campaign that won the Retirement Living Best Marketing Award
  • The two target audiences for LifeCare Residences
  • The importance of a customer centricity and how this is brought to life
  • The main marketing priorities for 2024
  • Recommendations for shifting the negative customer perceptions of the retirement living sector
  • 3 Tips for boosting occupancy
  • Why Marketing in the retirement living sector is a great career choice
  • Successful ROI metrics on marketing

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